Socially Conscious Restaurateurs Raise Righteous Questions
A union of brothers it seems has formed under the banner of “where did you say these tomatoes were from?” The movement, colloquially known as Brutally Local, has grown to the point that three of Berlin’s joints, Nobelhart & Schmutzig, Eins Unter Null, and Horvath, with a the recent addition of the relatively embryonic joint, Ernst, have deigned themselves “Die Gemeinschaft” or The Community. A culinary group of local musketeers, all for one and one for all, they have recently put out a quasi manifesto imploring food producers and restaurateurs to do a better fucking job and be more socially conscious overall.
Socially conscious dining being what it is, these are good steps for making Berlin a better Gastro place. It is nice that this “community” has the wherewithal to stand atop this social awareness platform. It must be said though that most of the good chefs Mr. Eatler has come across are simply too busy in the kitchen already being socially conscious to make a play at righteousness. Does socially conscious dining have an underbelly, namely PR? Or can social consciousness and PR be a copacetic pair of bed fellows?